Info
/
Tags
Go Back
Trust is an important factor of communication
A person may not openly represent their complete reality and identity
Cognitive bias
People needs/desires are impacted by a variety of emotions, concerns, and experiences
Johari Window
Knowing what a customer does is vital to have a strategy to serve them well
Lean UX Research at Github by Joel Califa
Maps based on research can visualize realities of a persona
Maps enable discovery of pain points and inefficiencies
Open communication improves understanding
People respond a variety of ways based on their understanding of a question
Strategy is internally and externally aware
The answer a persons gives is affected by bias
