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On Strategy
A high level perspective of strategy
A plan can adapt
A plan clarifies intentions and needs
A plan creates organization
A plan defines the future
A plan enables repeatability
A plan encourages collaboration
A plan encourages communication
A plan points out knowledge gaps
A plan removes uncertainty
A plan requires alignment
A plan requires compromise based on resources and priorities
A plan requires understanding
Knowing what a customer does is vital to have a strategy to serve them well
Strategy is a plan but not all planning is strategy
Strategy is internally and externally aware
Strategy is past present and future thinking
Strategy requires having an opinion
On UX Strategy
Video - A Plan is Not a Strategy by Roger Martin
On Planning